A charity calendar will go on sale despite one of the featured babies tragically dying of sudden infant death syndrome (SIDS) aged just six weeks and five days old.
Millie Brear’s photo was taken for a charity calendar inspired by Call The Midwife, but sadly she died just days before the calendar was due to go on sale. The calendar was expected to raise thousands of pounds for a number of baby charities. However, Millie’s Mum, Chloe, has said that the tragedy should not stop its release adding, “We hope her perfect little face makes people smile. I took Millie along in the hope that she could help out with the cause.”
Millie appears in two photographs for the annual fundraising effort by the midwifery group Miracle in Progress. Her photo was taken at Jules Photography in Leicester just two weeks before she died of SIDS. The calendar features 12 photographs inspired by the BBC TV programme, Call The Midwife, which is set in the 1950’s and the calendar is expected to raise about £5,000 for three baby charities. The calendar is now on sale at Miracle in Progress in Hall Croft, Shepshed or online.
Adds Chloe, “We had a lovely morning thanks to Miracle in Progress and Jules Photography. We feel very lucky that Millie had the opportunity to take part in the photo shoot. It’s a precious memory that we will forever cherish.
“We decided to go ahead and allow Millie’s pictures to be used for the calendar as it is an amazing cause and we also want to help raise awareness of SIDS to other parents.”
Midwife and clinic director Jo Proud who led the project said, “We hope to sell more than 250 calendars and hit a target of raising £5,000. When Millie passed away we didn’t want to continue with the calendar but her Mum said we must carry on. She wanted us to raise awareness about sudden infant death syndrome and as much money as possible.
“Our calendar last year sold hundreds of copies and raised thousands of pounds. I think lots of expecting mothers love the show Call The Midwife and that’s what gave us the idea for the calendar. Money raised from the calendar – which costs £19.99 – will support Remember My Baby Charity, Kicks Count and Sands charities.”
Disclosure – I have received no payment for sharing this, I just felt the story was worth sharing, my heart goes out to MIllie’s parents and I would love to see this calendar smash their target of £5,000 xx